Interview

Blitz

12 June 2008

Which word describes you?

There still isnt a word for that, but it should be somehting between an aircraft-carrier and a mole!:-)

What is your life philosophy?

I haven’t grown enough in order to have a life philosophy.

Would you live abroad?

Maybe I would for a while and if they like me, I would stay longer.

How long have you been in this business ?

In which business?!

If you have to advertise yourself and you can only choose one type of medium, which one would you choose?

I advertise myself all the time in all media and that is why I’m so famous!

What does advertising mean?

I’m wondering the same as well, but I think its a commercial announcement.

Is Bulgarian education in the field of advertising of a good quality?

This question can only be answered by the Minister of Education.

Would you work pro bono for a noble cause?

I think so, it depends on the conditions.

Do you trust the data supplied by research agencies?

Which agencies?

What inspires you?

Children.

Have you ever been bribed?

Unfortunately, no.

Have you ever bribed?

I have no idea how to do it.

Does Advertising have a future, concerning the claims of PR specialists about its twilight?

I don’t answer question, which I need to read at least three times in order to understand.

What is the difference between Advertising and PR?

Tha same as between electricity and water.

Where do you find business information?

I have prophetical dreams.

What is your favorite drink?

Well, wine.

Favorite advertisement/commercial?

You haven’t seen it.

Is there any unfair competition in Bulgarian advertising business?

There is no competition.

Is there a need for legislation defining the rate of discount media give to direct advertisers and agencies in Bulgaria?

XXX

What would you like to say to you colleagues?

There is nothing I haven’t already said to them.

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